Increase Your Traffic By Getting More Backlinks
Having an awesome website is a small part of having an Internet presence. If no-one can get to your site when searching then you may as well not spend any time building your site.
The most important thing that you can do to have an effective web site is have other web sites link to it. Usually, there are 2 types of backlinks, One-way and Reciprocal. Both are simple and effective strategies to building traffic but one is much more powerful than the other – One-Way links.
Reciprocal backlinks are when you link to a site and that site also links back to your website. This was a common type of linking a few years ago and is still widely used. Some site owners get great traffic by participating in a link exchange service or system created just for reciprocal links. A link exchange is a group of site owners that exchange links with each other.
One-way links are mearly a link to your website from another site without the exchange. Sometimes you may agree to exchange links to different web sites which is called an n-way link exchange. This type of linking is considered by most experts to be more valuable than reciprocal links. Google truly favors this type of linking compared to reciprocal linking. But, it often is very difficult to get a one-way link. There are three main strategies for receiving one-way links: submit your website to directories, give away something significant that includes your link, pay for a link on someone else’s high ranking web site.
1. Adding inbound links by submitting your website to directories or directory submissions is usually free unless you choose to upgrade. Directories are special web sites that list other sites that visitors might be interested in and are normally hand edited so they have additional authoritative weight in the search engine formulas. There are software applications that can help with the dull procedure of filling out directory web forms. One of the least expensive is Directory Site Submitter.
Directory Site Submitter will allow you to create and manage multiple projects with multiple websites per project and then help you submit to over 400 free of charge directories. The backlinks from these websites will be valuable for SEO reasons more than actual traffic.
2. One of the best solutions is to give away something of value that includes your link. Articles are very common since so many website owners need site content. They are cheap to create and are effective at drawing one-way links to your website.
3. Stay away from purchasing links on web sites for SEO purposes. It can cost up to $100 a month or more to put your link on a high pagerank site and it still might not count in the search engine algorithm. Google has frequently said that buying direct links will not be of benefit for SEO. But, you might still use this technique to drive visitors from a high traffic site to your web site.
The real truth is that if you are working to build long term income, it is going to take a while before your website becomes profitable. A long term strategy for a web site might take six months or even a year for it to start creating income. It is also important to start building back links at once. Choose your links cautiously. Make sure that you are not getting links from low level sites, scraper web sites or backlinks from bad neighborhoods.
Remember, in today’s competitive Internet environment, if you would like a successful web site then you will have to do at least as much or more SEO than the web sites on the first page of search engine results.
